JMMB News

Many girls and women complain about some discomfort during their menstrual cycle, yet it is not this pain that causes trepidation in some teen girls, forcing them to forego school; it is,instead,the inability to afford sufficient sanitary products for use during their cycles. Shelly-Ann Weeks, author and founder, HerFlow Foundation, which has a primary focus on female reproductive health,estimates that approximately 70,000 girls cannot afford feminine products – also known as “period poverty” – so they use discarded fabric, paper towels and some even resort to reusing sanitary napkins.  

The JMMB Group, on February 24, rolled out its newest marketing campaign that, the company said, is expected to showcase its unique client partnership approach, which will better enable clients to be more strategic in achieving their financial goals. 

“We want to help Jamaicans to write their success stories, by introducing them to a more deliberate and holistic approach to financial planning,” shared Kerry-Ann Stimpson, JMMB’s group chief marketing officer, in describing the premise of the campaign.  “As a company, JMMB Group, recognizes that each individual has goals and dreams that they want to achieve, but may need the relevant expertise, financial tools, customised plan and partner to guide them along the way. This is the difference that JMMB Group offers its clients, by taking the time to have a conversation with them to: understand their needs – spoken or unspoken; quantify the cost of their goal(s); and identify a suite of financial solutions that are designed to help clients achieve their goals; and, ultimately, checking-in to ensure that clients are on track, or to reassess the plan, where necessary.  The JMMB exec adds, “We have designed an approach that will take financial planning a step further, by providing clients with a customised plan in hand, to serve as a roadmap to their personal success story.” 

JMMB Group and the Branson Centre of Entrepreneurship Caribbean, last month, inked a year-long agreement that will see select JMMB Group small and medium-sized enterprises (SME) clients benefitting from the training resources, and other virtual learning opportunities, provided by the Branson Centre.  This agreement will also see JMMB Group being listed as one of Branson Centre’s preferred partners. 

Love was in the air last week, as JMMB Group took the time to share some love with select public servants at a brief handover, held on February 13, at its New Kingston-based head office, as part of its Share the Love initiative.